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Frequently Asked Questions

Still have questions? Good. Here are the ones we hear most.

1. How much does it cost?

Every agent's brand is different so every quote is different. Pricing is based on your content needs, posting frequency, and scope of work. The best way to find out what it looks like for you is to book a Discovery Call — we'll build something around your business, not a package someone else already bought.

2. What happens on the Discovery Call?

It's a 15-minute phone call — no pressure, no pitch on the spot. Before we talk I'll review your Instagram and come prepared with honest observations about where your brand stands. On the call we just have a real conversation about your goals. If it's a fit, you'll receive a custom quote by email after the call. That's when you decide. No obligation, no follow-up pressure.

3. What happens after I sign on?

We start with an in-person meeting at a convenient coffee shop — wherever works best for you. That's where the real work starts. We walk through your brand, your goals, and your voice and build a content strategy specific to you. We don't pick up a camera until we know exactly what we're making and why. By the time shoot day comes everything is already planned. You just show up.

4. When will I start seeing results?

Honest answer — real business results from organic content take 6 to 12 months of consistent posting. The algorithm starts responding in 60 to 90 days but follower growth, inbound leads, and listing appointments influenced by your content is a longer runway. We'll track the right signals monthly so you always know where things stand. The agents who win are the ones who commit to the long game.

5. Do you do one-off listing videos?

Yes — it's actually where we started. We don't actively advertise for it but we can absolutely make it work. Every project starts with a Discovery Call so we understand the property, the timeline, and what you need. From there we build a custom quote specific to your listing.

6. Do you only work with real estate agents?

No — ITLM is a full production company. We've created short narrative films, product videos, and B2B content across industries. Real estate is our primary focus right now but if you have a project that needs cinematic storytelling we'd love to hear about it. Check out our full portfolio to see the range of work we do.

7. What makes ITLM different?

Most video companies show up, shoot, hand you a file, and disappear. That's not what we do. We build your content from the ground up — your voice, your brand, your community. We're not a vendor you hire for a job. We're a partner who grows with you. Every piece of content we create is designed to amplify who you are in the South Bay, not just fill your feed.

© 2026 by Into The Lens Media. 

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